Practical guide
Poster Printing Guide: Size, Resolution and Material
Choose poster size, image quality and material according to viewing distance and use.
Poster design should be planned around where it will be seen, how far away the viewer is and how long it will be used.
Choose size by placement
Viewing distance and content density should guide format choice.
Image quality and type
Use sufficiently detailed images and a clear hierarchy for headline and essential information.
Indoor versus outdoor
Outdoor conditions may require different materials and production methods.
Related services
Turn the guide into a project
Flyers & Posters
Flyer and poster design and production for campaigns, openings and local promotion.
- Flyers
- Posters
- Campaign creative
Graphic Design
One-off or packaged graphic design for print and digital communication.
- Print artwork
- Digital creative
- Revisions
FAQ
Quick answers
What poster size should I choose?
It depends on placement, viewing distance and content.
Can I use a low-resolution image?
Upscaling a small source can visibly reduce print quality.
Is outdoor printing the same as paper posters?
Not necessarily; weather exposure can require different materials.